In the LittleMissMatched world, mixing patterns and colours is their vehicle to let you be YOU! They are dedicated to promoting GIRL EMPOWERMENT and CELEBRATING what it is to be a girl, be it that you’re 10 or 110! The brand was founded in 2004 with the idea of disrupting the marketplace by reinventing a category. The notion of 3 mismatched socks to a pack was introduced in the North American marketplace to much acclaim. Today, LittleMissMatched is a girls’ lifestyle brand that spans many different products and entertainment categories, however, their core messaging still remains the same. They aim to inspire our girls to BE BOLD & to HAVE FUN while being true to themselves.
LittleMissMatched – Junk Food 4-in-1 Convertible Backpack
It’s a backpack, it’s a tote, it’s a pouch…no it’s all 3 plus 1 more! Our 4-in-1 Junk Food Backpack might be the sweetest one yet! Covered in our fave junk food goodies, this bag starts as a pouch, opens up to a backpack, then folds into a reversible tote – choose solid or junk food print. It’s the perfect bag for all your travels because it’s 4 bags in 1: use it as a tote, as a make-up bag or general storage pouch, or as the classic backpack!
Measurements: 16″ H x 12.25″ W x 4.75″ D. When zipped into front pouch: 7″ H x 11″ W.